Frequently Asked Questions
Who do we work with?
We work with businesses and nonprofits across a range of sizes and industries. Our sweet spot is organizations that have real momentum but are hitting a growth ceiling — and leaders who want an honest outside perspective on why.
What does an engagement actually look like?
Every engagement starts with a conversation — usually followed by a Growth Assessment. From there, it depends on what your organization needs. Some clients want a focused strategic reset. Others want ongoing advisory support. We don’t have a one-size-fits-all package because growth challenges aren’t one-size-fits-all — and each organization is different.
Do you work with organizations outside California?
Yes. While we’re based in Long Beach, CA, we work with organizations across the country. Most of our work is done remotely, with in-person sessions when they add value.
What if we don’t know where to start?
That’s exactly what the Growth Assessment is designed for. It’s the fastest, lowest-risk way to get an objective picture of where you are and what to focus on first.
What makes PacificPoint StrategyWorks different?
We’ve been in your seat. Tom Tarr has led marketing, sales, fundraising, and strategic planning inside complex organizations — not just advised from the outside. We know the difference between a strategy that looks good on paper and one that actually gets executed. We build for the latter.
How can an assessment improve our financial strength?
It helps uncover unnecessary investments, inefficient processes, and untapped income opportunities.
Should we analyze our competitors during a business assessment?
Absolutely. Understanding competitors helps you identify market opportunities and differentiate your organization.
Can assessing our website improve revenue generation?
Yes. Website speed, usability, SEO, and conversion rates all impact customer engagement and revenue generation.
Is it worth hiring an outside consultant for a business assessment?
An external perspective can provide unbiased recommendations and identify blind spots.
How important is data when evaluating our organization?
Reliable data allows you to make informed decisions instead of relying on assumptions.
What mistakes do organizations make when assessing performance?
Common mistakes include ignoring customer/donor feedback, relying on outdated data, and focusing only on finances.
Should I create an action plan after completing an assessment?
Yes. The findings should lead to specific goals, timelines, and measurable improvements.